Accessibility - Do you have a website or app?
We make them barrier-free!
From websites and apps to digital tools, at Pointslook we develop accessible digital solutions that ensure people with disabilities can easily access your content.
Your advantages
→ Compliance with legal regulations
From 2025, accessibility will be a legal requirement in many areas. With Pointslook, you are on the safe side because we help you to fulfil the requirements of the Barrier-Free Accessibility Reinforcement Act (BFSG) and EU Directive 2016/2102.
→ Increased reach and user-friendliness
An accessible website reaches more people - from users with visual or hearing impairments to older people or people with temporary disabilities. Accessibility improves the overall user experience and strengthens your brand.
→ Future-proof digital solutions
Accessibility is not only a legal must, but also a sign of social responsibility. With accessible solutions, you focus on sustainability and inclusion, which also benefits your brand in the long term.
Consulting topics:
Pointslook conducts comprehensive audits to assess the status of your current digital offerings in terms of accessibility. We analyse your website, apps and other digital platforms according to international standards such as the Web Content Accessibility Guidelines (WCAG 2.1) and identify potential for improvement.
→ Benefit: Detailed analysis of your digital offering with clear recommendations for improving accessibility.
We develop accessible websites and apps from the ground up. Our team ensures that all aspects - from the colour scheme and navigation to the use of screen readers - comply with accessibility standards.
→ Advantage: Digital solutions that meet accessibility requirements and provide access for all users.
Pointslook optimises the visual design and technical functions of your digital offerings to ensure accessibility. For this purpose
includes, for example, ensuring sufficient colour contrast, intuitive navigation and full keyboard operability.
Advantage: Improved accessibility and user-friendliness for everyone, regardless of their abilities.
Pointslook optimises the visual design and technical functions of your digital offerings to ensure accessibility. This includes, for example, ensuring sufficient colour contrast, intuitive navigation and full keyboard operability.
Advantage: Improved accessibility and user-friendliness for everyone, regardless of their abilities.
We offer training for your team to raise awareness of accessibility and provide them with the necessary know-how to create and maintain accessible digital content on their own.
&rbsp; Advantage: Your team will be able to create and maintain accessible content independently, which ensures long-term independence.
Continuous monitoring and updates
Accessibility is not a one-off process. Pointslook continuously monitors your digital offerings and ensures that new content and technologies always meet current standards.
Advantage: Long-term accessibility through continuous monitoring and regular updates.
The process
We start with a comprehensive audit of your digital offerings to determine where adjustments are required. We check your websites, apps and documents against the applicable accessibility guidelines such as the WCAG 2.1.
Sample report: We have created a sample report so that you can get an impression.
→ Advantage: A clear overview of the current status and concrete recommendations for action to achieve accessibility.
Based on the analysis, we develop a plan of action to implement the necessary changes. We optimise your digital offerings so that they comply with accessibility standards and provide an optimal user experience.
→ Advantage: Concrete, realisable steps to meet accessibility requirements.
After implementing the changes, we thoroughly test your digital offerings to ensure that they meet accessibility requirements and that all users, regardless of limitations, can access them without any problems.
→ Advantage: A reliable and tested digital solution that is accessible to everyone.
Accessibility is a continuous process. pointslook offers you long-term support and regularly monitors whether your digital offerings continue to be accessible. We carry out any necessary updates to ensure that you meet the latest standards.
→ Benefit: Sustainable accessibility through continuous monitoring and regular adjustments.
Customers and reference projects
KaVo Dental GmbH, with over 100 years of experience, is a leading provider of innovative dental technology. Renowned for quality, it offers instruments, imaging and software.
Liebherr Baumaschinen, founded in 1949, is a leading manufacturer of innovative construction machinery such as hydraulic excavators, wheel loaders and mobile cranes, known for quality and sustainability
Gardner Denver offers innovative compressors, pumps and blowers for industrial applications. With a focus on quality, efficiency and sustainability, it supports a wide range of industries worldwide.
INTLAB AG is a healthcare company that focuses on innovative digital solutions
medCare Switzerland optimises hospital billing based on results, increases DRG revenues and improves processes in the healthcare sector
Bamero AG supports companies with advice on process management, digitalisation and innovative business models for sustainable success
Digital platforms for cities and municipalities to promote local news, campaigns and interactions
Digital Index is a company that specialises in digital transformation, data analysis and customised digital solutions for companies
SCC EVENTS Berlin organises sporting events such as the BMW BERLIN-MARATHON and other races to promote sporting experiences
The company offers specialised workflow solutions for the digitalisation and automation of business processes, focusing on efficiency, error reduction and seamless system integration
Worst Behavior is a German streetwear brand known for its eye-catching designs, oversized cuts and urban trends. It appeals to young, self-confident fashion fans worldwide.
Straight Performance optimises data-based performance marketing through targeted campaigns, conversion optimisation and innovative technologies to sustainably increase reach, efficiency and ROI
The handball department at TG Biberach promotes players of all ages in a team-oriented environment with a focus on young talent, fairness and regional handball culture
Visolva develops innovative products for comfort and safety in the sanitary sector
Tussa Haus, which has specialised in ecological house building since 1998, offers individually manufactured prefabricated houses. The focus is on sustainable materials, modern technology and craftsmanship.
Checklist for the accessible development of digital solutions from Pointslook
pointslook provides you with an overview/PDF of everything you need to consider when developing or revising digital solutions.
to download
Which companies are affected
The Accessibility Reinforcement Act (BFSG), which comes into force on 28 June 2025, particularly affects companies that offer products and services online. This includes the following categories of companies:
1. Online shops
Companies that sell goods and services online
2. Media companies
News websites, streaming services and other digital media providers.
3. Banks and financial service providers
Providers of online banking and other financial services.
4. public authorities and administrations
Websites and mobile applications of public authorities and other public institutions.
5. Telecommunications companies
Providers of internet and telephony services.
6. Educational institutions
Universities, schools and online learning platforms.
7. Health service providers
Hospitals, medical practices and telemedicine providers.
These companies must ensure that their digital content and services are accessible in order to comply with legal requirements and avoid heavy penalties or even the shutdown of their websites.
Who is affected by barriers on the Internet?
Many people experience limitations in everyday life, both online and offline. These limitations can be motor, visual, acoustic or cognitive in nature and range from mild to severe.
If access to information or services is made difficult by such limitations, this is referred to as a disability. In fact, many people have limited or no access to websites if they are not designed to be accessible.
To better understand who is affected by barriers on the internet, it helps to look at the different types of disabilities.
Many of these limitations exist from birth or develop over the course of a person's life and are permanent.
People with such permanent limitations are dependent on accessibility in order to be able to participate on an equal footing.
However, people with temporary or situational limitations are also affected.
A broken arm can heal, but operating a mouse is difficult during recovery.
In bright sunlight, it can be difficult to recognise content on a screen, even without visual impairment.
These examples show that accessibility ultimately benefits everyone, as anyone can find themselves in such a situation.
How do you implement accessibility in web applications?
pointslook provides you with an overview/PDF of everything you need to consider when developing or revising digital solutions.
to download
Implementing accessibility in web applications is a multi-layered process that encompasses technical, design and editorial aspects. Here are some key measures:
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Use of semantic HTML
Use HTML elements correctly to characterise the structure and meaning of the content. headings (<h1>, <h2>), paragraphs (<p>), lists (<ul>, <ol>) and form elements (<form>, <label>, <input>) are crucial for machine readability and therefore for use by screen readers.
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Alt texts for images
Add descriptive alternative texts (alt attributes) to all images so that screen reader users can understand the content.
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Contrast ratios
Make sure that the contrast between text and background complies with the WCAG guidelines. A minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text should be maintained
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Keyboard navigation
Make sure that all interactive elements (links, buttons, forms) can be operated using the keyboard. Use ARIA roles and attributes to improve accessibility
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Responsive design
Use a responsive design that adapts to different screen sizes and orientations. This helps users with different devices and supports adaptive technologies
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Subtitles and transcripts
Provide subtitles for videos and transcripts for audio content so that users with hearing impairments can also understand the content.
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Simple language
Write content in clear and understandable language. Avoid complex sentences and technical jargon to increase comprehensibility for all users
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Error messages and help
Provide clear and understandable error messages and offer contextualised help to support users in using the application.
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Regular tests and reviews
Conduct regular accessibility tests to ensure that the web application complies with current standards. Use tools such as WAVE, axe and Lighthouse to identify and eliminate potential barriers.
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Consideration of the WCAG guidelines
Follow the Web Content Accessibility Guidelines (WCAG) 2.1 or 2.2. These guidelines provide comprehensive instructions for designing accessible web content.
Accessibility: legal basis
On 26 October 2016, the EU Directive (EU) 2016/2102 was published, which standardises the minimum accessibility requirements for websites and mobile applications of public sector bodies across Europe.
in 2018, these requirements were specified in an EU standard based on the Web Content Accessibility Guidelines (WCAG 2.1), an international standard for accessible web content.
In Germany, the Disability Equality Act (BGG) was subsequently amended and the corresponding provisions were specified in the Barrier-free Information Technology Ordinance (BITV 2.0), which is also based on WCAG 2.1.
Following the implementation of the directives for the public sector, regulations for the private sector followed in 2019 with EU Directive (EU) 2019/882.
In Germany, the Accessibility Reinforcement Act (BFSG) was subsequently passed in 2021 and will come into force on 28 June 2025.
Companies have until this date to adapt their digital offerings before the accessibility requirements become mandatory.
POINTSLOOK TOOLS
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pointslook ensures seamless integration of your digital solutions into existing systems to guarantee efficient data flows and optimised business processes. -
from websites and apps to digital tools. At Pointslook, we develop accessible digital solutions that ensure people with disabilities can easily access your content. -
pointslook offers customised marketing solutions that effectively engage your target audience and strengthen your brand presence to achieve sustainable business success. -
pointslook uses innovative tools to develop customised digital solutions that increase efficiency and support business goals. -
→ Pointslook trains your team to ensure that your employees can use the new systems effectively and maintain them independently in the long term. -
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pointslook GmbH, Biberach an der Riß
Pointslook GmbH is an innovative company from Biberach in Upper Swabia that specialises in the development of customised digital solutions. The focus is on the customer's digital customer journey. pointslook supports its partners with accessibility, optimised user experience and sustainable improvements in the areas of software development, consulting and digital strategies.